Is it in our DNA to fear selling?
Because rejection makes us feel so horrible that we find every excuse in the book to avoid it?
I hate to break it to you but no.
It’s actually just a symptom of another problem.
How do I know this?
Every year since they’re old enough to speak, children have had zero trouble asking for what they want. Whether it’s food, Christmas gifts or anything else…
My daughter just gave me a list of 32 things she’d like for her birthday. Julia started with simple things like a bathing suit and a Kit Kat bar. Then quickly escalated to a mini-fridge, an iPhone X, a top hat and a puppy.
She didn’t have fear of rejection or “call reluctance”.
Kids aren’t born with issues like that. They have ZERO issue with clearly verbalizing what they want to people.
Somewhere along the way as we “grow up” we get programmed by outside forces to fear rejection and think selling is bad.
Think back to your time in school and your early years in the workforce…
You spent an inordinate amount of time being programmed to do what you’re told and to have to conform to someone else’s will.
We got so indoctrinated in that system that it felt normal and putting yourself out there (selling) with the potential for rejection is what felt weird.
Kids, on the other hand, don’t have that problem because they haven’t been brainwashed by the system yet.
In some way, shape or form, we are all in sales.
And the brutal truth is that if you’re afraid to sell you either don’t believe in yourself enough, your product enough or you don’t care about your prospects enough to sell hard and do it daily.
I believe it’s actually irresponsible of you not to sell what you have to offer and sell it hard especially if it can transform someone’s life.
It’s a big part of the reason I changed this email from a weekly to a daily message. Every day I share information that can help transform your business. And every day it includes a “sales offer” of a resource that I believe 1000% will help take your business and life to the next level.
It would be irresponsible of me not to.
Because every person I don’t sell is someone I didn’t get to help. Someone who might purchase an inferior resource from someone who won’t care about them as much as I do.
It’s with this in mind that I will continue to prompt, prod, instigate, offer and nudge you to invest in my books, coaching and other resources that will help you become the best version of yourself.
And it’s my hope today’s message will help you approach your prospects and sell them as hard as a 12 year old who wants a puppy.
Trying to figure out how to level up your results on your own through trial and error is painful and hard.
Much more costly than investing in a method to go faster – to learn from someone else’s mistakes and to model their successes.
That’s why I’ve created Yesterday’s Underdog, my membership community which puts you on a fast track along with other high performers on the same mission as you. Go here…