“A blindfolded monkey throwing darts at a newspaper’s financial pages could select a portfolio that would do just as well as one carefully selected by the experts.”
That’s what Burton Malkiel wrote in his book “A Random Walk Down Wall Street” back in 1973.
Well, last year a group of journalists at the Wall St Journal decided to test the accuracy of Malkiel’s assertion.
Instead of actual monkeys the journalists threw darts at the newspaper stock listings to see if they could beat some of the world’s best fund managers who presented their stock picks at the Sohn Conference in New York.
And wouldn’t you know it. The columnists 10 dartboard picks beat the “experts” selections by a whopping 27 percentage points over the course of the past year.
Only 3 of 12 of the “experts” picks outperformed the S & P 500.
Yeah but what’s this got to do with me Mr. Coach Bru?
Uhh how about… Everythang.
Note: I don’t interpret that dart throwing scenario as being an indictment on an entire industry or financial advisors.
On the contrary, it’s simply a microcosm of the type of results you can expect to get in ANY industry and YOUR business as well.
Let me explain…
A Longboard Funds study showed that in the period from 1989 to 2015 about 80% of all U.S. stocks collectively had a total return of 0%. All of the gains of the stock market came from just 20% of the best-performing stocks.
A picture perfect example of Pareto’s Law or the 80/20 Rule. Which means 20% of your efforts will drive 80% of your results.
I take a deep dive into how you can apply the 80/20 Rule in your business, in my best-seller Stadium Status. It’s something I applied when I was a college coach and doubled our fundraising revenue. And when I applied it to my business several years ago, I tripled my executive coaching revenue and now had to create a waiting list of people who want to join my one on one coaching program.
So, this isn’t a bunch of pie in the sky theory or fluff. It’s based in real-life and road tested. If you want those kind of results:
- Crack open your wallet
- Dust the cobwebs off your credit card and
- Sprint over to this link and snag a copy for yourself.
BONUS: If you order it today, as a bonus you’ll also receive a FREE copy of my book Obvious Adams. There are limited copies left and that offer comes off the table at 11:59 pm EST tonight, so don’t wait…